S.E.O AND WEB DESIGN

SEO And Web Design: Why Now Is The Right Time To Invest

The Creare Group analyse the economic, technological and commercial advantages of investing in website design and SEO

LEICESTERSHIRE, ENGLAND

SEO and Web Design are both booming industries – even in these troubled markets. There are many reasons; financial, commercial and technological, to illustrate why now is the perfect time for you and your business to invest. The Creare Group are capitalising on the current economic slump in the best way possible: to help optimise and future-proof businesses in an increasingly wide range of sectors.

To start with the basic financial implications of your investment, uncertain markets may mean unfortunate levels of hardship for some, but they also mean there are plenty of excellent bargains to be had. With increasing competition, similarly competitive pricing structures emerge, meaning that you can get quality ongoing internet marketing packages for a snip of the usual price. Moreover, in a recession, the need for a successful marketing strategy becomes all the more important.

The Creare Group realise that the internet is at the forefront of consumer attention with the publication of the Digital Britain report this week. The web is beginning to be thought of as a basic utility – a right, not a privilege – and the government has recommended all households have access to a connection of 2Mbps or more by 2012. With this rapid acceleration of internet access set to continue, ensuring that your site stands out and attracts plenty of business through both its Search Engine Optimisation and website design is crucial.

Within this increased focus on the internet as a whole, a lot of specific interest surrounds search engines. Also this week, Yahoo and Microsoft have finally made their long awaited announcement of a partnership, with Microsoft’s Bing search engine powering the Yahoo website and Yahoo in turn becoming the advertising sales team for Microsoft’s product. This has been designed as a challenge to Google, meaning that where your site ranks in search listings is going to be more important.

The Creare Group are aware of the technological implications of these recent developments, and understand that high rankings generate more traffic and, from there, more business – it is their top priority to make sure this happens for your site. As a company with a multimillion pound annual turnover in an intensely competitive market, they are expertly qualified to solve all your SEO and design problems. The very fact that their competitive keywords rank so highly seems to prove their worth.

Creare also pride themselves not only on their technological ability, but their consistently outstanding customer service. Much of SEO is an ongoing, organic process, as this tends to yield the best long term results, and any company choosing to make this investment needs regular contact and updates, a service Creare are proud to offer. They give frequent updates as to your SEO, both internal and external, analytics, and even your ecommerce site if you have an online shopping facility.

“With so many companies rightly deciding that now is the perfect time to invest in an effective online marketing campaign and efficient brand management, Creare are doing their best to help individuals in all sectors”. Mike McKinlay, MD.

Creare’s SEO specialists and web designers understand that just because the internet is becoming to best place to launch and continue successful marketing campaigns, not all individuals or companies are aware of the underlying strategies involved in this. Most people need a helping hand, as using Google everyday differs greatly from making sure your business is using it efficiently. So as the net moves further towards its predicted future status as a utility, it is crucial to ensure your business also moves with these changes.